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DMC “My adidas” 25th Anniversary Superstar Launch Events Recap

November 16, 2011

Last Friday, adidas and DMC celebrated the launch of the “My adidas” 25th Anniversary Superstar with 2 in-store appearances; one at Dr. Jay’s in Harlem and the other at the adidas Originals store in SOHO. Fans lined the sidewalks in Harlem on Friday morning to meet the King, DMC. Backed by a soundtrack from DJ [...]

DMC x Nike 6.0 DeLorean Dunk

DMC x Nike 6.0 DeLorean Dunk

November 23, 2010

Inspired by the DeLorean DMC-12, Nike 6.0 Introduces the Limited-Edition DeLorean Nike Dunk, a Fusion of Innovation and Style. Influenced by the DMC-12′s aerodynamic design and trademark characteristics, Nike reinterpreted the car’s sleek stainless steel exterior into a matte silver, no-sew constructed upper while also taking cues from the gull-wing doors on the bottom eyestay. [...]