Adidas – Officially Confirms Partnership with Kanye West


Following an announcement by Kanye West himself, Adidas has officially confirmed the reports of a partnership with Mr. West. The German based sportswear giant released a statement: “For 2014, we [...]

Maison Martin Margiela – Presents Kanye West’s Yeezus Tour Custom-Made Outfits


Alongside the spectacular photos taken by Tommy Ton, avant-garde Belgian label, Maison Martin Margiela reveals its custom “Yeezus Tour” outfits designed for Kanye West. Photographed during [...]

Yeezus Tour – Exclusive Merch Collection at PacSun


With Kanye’s reappropriation of the Confederate flag seen as a controversial move by many due to its historic symbolism, it surely hasn’t shown any disdain during the Yeezus tour pop up [...]

Kanye West – Departs from Nike and Announces Partnership with Adidas


With tension still swirling after his BBC interview with Zane Lowe, Kanye’s displeasure and relationship with Nike was exposed and hinted at a possible closure. Interestingly, earlier today, [...]

Tommy Ton Captures Stunning Photos of Kanye West’s Yeezus Tour at Barclays Center


Sitting front row for Kanye West’s Yeezus tour at Barclays Center, famous fashion photographer, Tommy Ton displays why he’s one of the best in the business. Photographed for, [...]

Kanye West – Yeezur Tour Merchandise (More Releases)


Previously available only at Pac Sun and at the Yeezus tour, officially releases more merchandise items, consisting of tees, headwear and tote bags which are all emblazoned with [...]

Kanye West – “Bound 2″ Official Music Video feat. Kim Kardashian

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Following an exclusive world premiere of “Bound 2″ from his latest album, Yeezus at The Ellen DeGeneres Show, the official music video has now released through Kanye West’s VEVO [...]

G.O.O.D. Music – Merchandise Collection

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Not to be outdone with his Yeezus tour merch, G.O.O.D (Getting Out Our Dreams) Music, the record label founded by Kanye West, has now officially released a merchandise collection as well. The [...]